Feedback on draft.

Positive:

-Eye catching colours

-Eye catching image

-Effective

-Some conventions used

-Good eye catching images and colours.

Improvement:

-Need Coverlines

Front cover Draft 3

Front cover Draft 2

Manipulation of photos.

Using Manipulation of photos can allow you to get rid of spots, freckles, blemishes and allows you to get a clearer complexion of your models face. It may not be clear what I have done, but using the different effects in photoshop, I have used a build up of layers to create a nice, even complexion on my model. His spots and freckles have been removed and his skin looks smoother and more alive. Using Lighten on one layer, Hard light on another and Linear dodge on yet another, putting them together. One on top of the other, making sure that these three layers are higher up in the layer list than the original background. 

Can make this photo; with freckles, spots and blemishes.

Turn into this photo. No freckles, no blemishes, no spots.

First Front cover Draft.

This is my first front Cover draft. There are things that need to be changed.

 For example: 

• A Website needs to be placed somewhere.
• A Date, and issue number need to be placed.
• A price needs to be placed.
• More photos need to be placed for the free posters section.
• The Title needs to stand out more; The R needs editing to look better.
• One of the models faces need to be lighter due to shadowing on his face.
• Cover lines need to be placed.

Photo shoot videos.

This is a film of a photoshoot that happened. This was us directing the model about, getting different facial expressions and different looks over all.

The midnight beast photos and videos.

These images/videos help me think about the lighting choice and costume and camera angles to be used when doing my photo shoot.
The Camera angles I will think about using is low angle straight on in a medium close up.
This is so you can clearly see the faces of each individual band member. The low angle is to show they are powerful, and dominant in the magazine. 
The lighting used will be toned, this means that there will be some lighting to illuminate their faces but not too much to make them look pale white. 
The clothing used will be black so that the light used can bounce off them, creating a nice effect, the shadows may also be seen from the lighting so you can see their silhouette  behind them. 

Ed Sheeran photos and videos.

As there are a lot of lights and effects used at a gig, the photos from seeing Ed Sheeran live have helped me think about what effects/lighting to use on my photos.
The lighting used made me think about the lighting that should be used in my photos; I wanted enough light to illuminate the faces of the band, but not enough light to complete over expose the photo, and make them look like ghosts. I wanted them to look alive against a white background. 

Photoshoot ideas. on Prezi

Original images

Demographics

Demographics are those aspect of society or culture that are measurable and can be used to put people into categories. Income and job level can be used to help put members of a large population into smaller groupings. These groupings are as follows:
These 6 categories were originally created by the Nation Readership Survey (they have been doing this for over 50 years) and it is to classify readers for media purposes.

E being the lowest is unemployed, students and pensioners. 
D being slightly higher are manual workers who are semi or unskilled.
C2 being middle class are skilled manual workers such as builders, contractors.
C1 being higher again are people who are in junior management and administration.
B being in the upper are people in intermediate management, slightly higher administration.
A Being the highest of the classifications are people in high management jobs like CEO's. 

If you choose the wrong demographics your magazine will not be bringing in any income for your company due to the fact that your target audience, price and articles are all wrong.

My magazine will be aimed at the groups E, D and C2. So therefore my magazine will priced at £1.90, and it will be monthly. This is due to the fact that these groups will not be earning a great deal of money, so the price is a nice fit. Also I have decided that it should be monthly as I added a poll onto my blog and all but a few people chose monthly. I decided this would be the best choice as £1.90 a week would be expensive for a student, especially if they wanted every issue, they would be behind on issues and be down on quite a bit of money.
The music genre will also be Rock, Pop-rock and Indie.

£1.90 a month, aimed at categories E, D and C2.

Double page spread ideas!

The idea for the double page spread is that the background of the page will be white, but a splash of yellow going across the center of the page. This will be so that on the left hand side there will be the main image, which will be the band, which follows on from the other two photos taken.  (pulling a different pose). The yellow splash will make them stand out as they will be wearing blacks/grays. On the right hand side I will position an article about how they rose to fame on the yellow banner. On the white will be interviewer questions. This is so the main article stands out too.

The band will be wearing the same clothes that have been worn on the front cover. This is so that there is continuity within the magazine. The singer will still be carrying the mic, and screaming into it. The cable will be trailing on the floor, and be visible.

Contents page ideas!

My contents page idea for the main photo is that the singer will place a finger over his mouth as if to go 'shhh'. The drummer will be screaming, and the bass guitarist will be either screaming with him, or going to punch him, as if abiding by the singers request.

There will be other small photos at the bottom right hand corner, showing images inside on certain pages, there will also be an editors note, with a photo of the editor.

Front cover idea:

This hand drawn was the first mock-up that I completed. It was very basic and it was just to give me a basic understanding of what features are to be used. Later on I produced another mock-up but on the computer. 

This one has changed from the hand drawn copy. This is because my ideas developed, I started to plan ahead and think of the photo I would use, and where would be best to place other items on the page. So There will be small photos around the side showing posters of bands that are available in the magazine. Gigs that have happened will also appear on the front having a corner to attract people in. There will also be a competition in the bottom right hand corner, there may be a photo included. But this competition must involve something that the audience of the magazine will like/enjoy

In this photo, there will be confetti, either falling infront of the camera, or being thrown from behind the band. The colours of the confetti will be Yellow, Orange, and green. The lighting will be natural if the room is already nicely lit. I will also take each photo twice, once without shadowing, one with. This is to see which looks best.

This is my initial ideas of my magazine. 

These are ideas for front cover, double page spread, and contents.

Kerrang! Reader profile

Kerrang! has a really young with a median age of 22. Having a younger profile is a big advantage as traditionally this age group is elusive (and expensive) to reach. As well as music releases this makes Kerrang! perfect for film and games, and also mobile technology and government messages

Source: NRS July 2011 - June 2012

Competition Ideas

Firstly I asked a small group of people what competitions they would like featuring in a magazine, some ideas were raised and I put these into a table and then walked around asking people which they would prefer to win from a magazine. The results I collected were as follows:

As clothing was the most popular competition prize I then gathered information on popular clothing brands that people between 15-24 years were wearing. People then raised labels like:

I then conducted another questionnaire to figure out which clothing label was most popular to be the prize for my issue of my magazine. It was as follows:










I then took this information and decided that Drop Dead were to be the competition of this issue of my magazine thanks to my research.

Focus Group

Double Page Spread

Language: The Main image is on the left so it is the first thing the reader will see, it is also in black and white so it stands out from the yellow background and as this splash of colour is from behind them, it will stick in the readers mind. 
The bands name is in bold so you can clearly tell which band this article is about.
The first letter of the paragraph is in bold, and enlarged, this stands out. 
The title is larger than anything so this will yet again stand out, it also isnt just one colour, but 3, a different aproach.

Institution: The organisation is Kerrang! The logo is very well known so from a far the readers would clearly be able to know that it is in fact Kerrang! You can clearly see that the main image is of of Muse as this is labelled above the image. As he is in a well known band a lot of people and this band is indeed very successful, it is clear that Kerrang! must be very successful on its own to be able to afford them to star in a photo-shoot, to write an article on them.. In-dictating this organisation is very wealthy.

Audience: The audience of the magazine seems to be teenagers known as it gives the readers a lot of insight detail on their favourite band members. This article is about Muse, so obviously this double page spread will draw in muse lovers from all over.

Representation: The logo of the band is clearly written on the double page spread so we can tell that this article is about Muse. The band is in black and white, this stands out as they are on a yellow background. They are all wearing leather jackets, so they look similar. Journey to the Loon is written at the top of the page so this is the title of the article, it is in black, red and blue. So the readers attention will be drawn to this. It is separated into clear paragraphs too, easy and clear to read. 

Contents

Language: 
Subheadings clearly separate the contents page.
Issue number is clearly labelled so the reader can tell which one they are missing, and if they are up to date. 
Page numbers are clearly labelled so readers can easily note which page they are interested in.
Band names are in bold so they stand out easily.
Editors note is left at the bottom, this makes the reader feel involved, and as if he is speaking directly to them.

Institution: The organisation is Kerrang! The logo is very well known so from a far the readers would clearly be able to know that it is infact Kerrang! You can clearly see this by the use of the  main image. It is a picture of the new film to be coming out; known as 'Sinister'. We can tell it is a successful magazine as they are offering some viewers to be in a private movie screening of this film. This is rare, and you can tell that Kerrang! will of been paid a lot to advertise this as their main article on the contents page, again, in-dictating this organisation is very wealthy.

Audience: The audience of the magazine seems to be teenagers known as it gives the readers a lot of insight detail on their favourite band members. As the magazine is about a lot of different bands not just one in particular. This means that it is more appealing to a wider range of people.

Representation: The colours used are of reds and blacks this is a typical convention of 'rock and roll'. The format is clear with where the articles are placed within the magazine, the heading are clearly set out with page numbers, and the features have sub headings splitting it all up. 

Cover

Language:  There are all the conventions used on this cover, for example: 
The barcode is clear in the corner of the magazine, with issue number and the date. This tells the reader which issue they could have missed and if they are up to date with Kerrang! 
The skyline is filled with added little information for the reader to pick up on.
Quotes from articles are used to draw readers in from different band lovers.
Posters are given away in each issue so this entices certain readers to buy the magazine.
The title is clear, and the same font on each magazine so it is clear to see straight away that it is infact Kerrang! 
The main image has a pull quote and the bands name. 

Institution: The organisation is Kerrang! The logo is very well known so from a far the readers would clearly be able to know that it is infact Kerrang! You can clearly see that the main image is of of Muse as this is labeled beneath the image. As he is in a well known band a lot of people and this band is indeed very successful, it is clear that Kerrang! must be very successful on its own to be able to afford them to star on the front of the magazine. In-dictating this organisation is very wealthy.

'Kerrang is the original multimedia platform boasting magazine, online, radio, TV,K! Awards, K! Tour, and K! Podcasts' - Media Pack

Ideology: The attitude of the magazine seems to be different all over the cover due to the fact that Matt(Middle) is smiling, most probably laughing. Christopher(Right) is also laughing, maybe a joke within the band? Dominic(Left) however is pointing forward, so maybe a joke was within the band, but it was based about him, and maybe he however does not find it funny. As to why he is pointing forward, at the audience, as if to tell us not to laugh too. The main image normally determines what the attitude of the magazine on this given issue, but on this current one it doesnt seem to actually give one; this may be due to the fact that it has a lot of different things inside which means the image represents this as it doesnt lean towards a specific attitude.

'Kerrang! partnered with Paco Rabanne to promote Black XS with a cross media campaign to give readers the chance to enter their bands to win a recording deal with Search&Destory Records.' - Bauer Media Pack

Audience: The audience of the magazine seems to be teenagers known as it gives the readers a lot of insight detail on their favourite band members. As the magazine is about a lot of different bands not just one in particular. This means that it is more appealing to a wider range of people. 

'Kerrang! Each issue will include a balance of bands and scenes to guarantee that we're providing for our readers' need for variety and their passionate appetite for their favourite bands as well as their desire to be introduced to NEW MUSIC within our world - James McMahon  – Editor' Media Pack


'We will focus on the BIGGEST things that are going on in our world each week, as well as guaranteeing that we are giving our main base on younger readers everything they need to get into, on top of this the interest in older, harder bands, cementing our role as an educator.' - Media Pack

Representation: The colours used are of reds and blacks this is a typical convention of 'rock and roll', this fits with the models used in the main image as they are wearing the colour black. The models around the outside are also wearing some black too. The main image is clear as to which article it fits with, and the sub articles are the same. It is clear and easy to understand. The skyline almost looks as if it is used as the sky, and Mike Duce and Billie Joe Armstrong are the little planes in the sky that have messages following behind them.

Currently, in the top 40 Download there are only 3 artists in the Genre that my music Magazine is aimed at. That is only 7.5% of the top 40.

Overall, that is hardly anything. Is this due to the fact that most people do not know what bands are under the rock genre? Is it because Pop dominates our screens, our charts, our lives? I am producing my magazine to help Rock get its name back, it's rightful place back in the charts. To become well known, and well published.

Market research; contents

   

These front covers all have things in common with conventions. They all have page numbers that are in bold. They all carry the colour theme from the front cover through to the contents page. They all have headings to separate the article up, they also have a little note somewhere on the main image to tell the reader who the photo is, and where there article is within the magazine. They all have the issue number and date of the issue in the header where the title and contents are. They all have a note about the subscription to the magazine itself too, including the price of the magazine. The titles of the sub articles are all in bold and stand out from the text beneath explaining. Two have Editor notes detailing what this issue is about and how hard the employers worked to try and get the best out of the articles that they could.

Market Research; Front Covers

                       

The conventions these three music magazines have in common are that they all have large titles that are clearly visible that stands out from the rest of the text. They all have the main articles name second largest so it is easy for the reader to see which band this issue is about. Incorporated into the barcode is the price of the magazine and the website. They all have at least 3 colours that run throughout the cover, mostly being red white and black. They all have pull quotes that go with their main article to draw the reader in. They all have cover lines down the right side. They all have a header at the top of the magazine which is normally either about the magazine itself, or some other artists included in the magazine. The main images of all three magazines are set on a white background, this is most probably because it makes it easier for things to stand out. 

Music Genre on Prezi

Main task (Music Magazine): the front page, contents and double page spread of a new music magazine.
- All images and text used must be original, produced by the candidate, minimum of FOUR images.

My final front cover!

Really rough mock up sketch of magazine front cover.