Cover

Language:  There are all the conventions used on this cover, for example: 
The barcode is clear in the corner of the magazine, with issue number and the date. This tells the reader which issue they could have missed and if they are up to date with Kerrang! 
The skyline is filled with added little information for the reader to pick up on.
Quotes from articles are used to draw readers in from different band lovers.
Posters are given away in each issue so this entices certain readers to buy the magazine.
The title is clear, and the same font on each magazine so it is clear to see straight away that it is infact Kerrang! 
The main image has a pull quote and the bands name. 

Institution: The organisation is Kerrang! The logo is very well known so from a far the readers would clearly be able to know that it is infact Kerrang! You can clearly see that the main image is of of Muse as this is labeled beneath the image. As he is in a well known band a lot of people and this band is indeed very successful, it is clear that Kerrang! must be very successful on its own to be able to afford them to star on the front of the magazine. In-dictating this organisation is very wealthy.

'Kerrang is the original multimedia platform boasting magazine, online, radio, TV,K! Awards, K! Tour, and K! Podcasts' - Media Pack

Ideology: The attitude of the magazine seems to be different all over the cover due to the fact that Matt(Middle) is smiling, most probably laughing. Christopher(Right) is also laughing, maybe a joke within the band? Dominic(Left) however is pointing forward, so maybe a joke was within the band, but it was based about him, and maybe he however does not find it funny. As to why he is pointing forward, at the audience, as if to tell us not to laugh too. The main image normally determines what the attitude of the magazine on this given issue, but on this current one it doesnt seem to actually give one; this may be due to the fact that it has a lot of different things inside which means the image represents this as it doesnt lean towards a specific attitude.

'Kerrang! partnered with Paco Rabanne to promote Black XS with a cross media campaign to give readers the chance to enter their bands to win a recording deal with Search&Destory Records.' - Bauer Media Pack

Audience: The audience of the magazine seems to be teenagers known as it gives the readers a lot of insight detail on their favourite band members. As the magazine is about a lot of different bands not just one in particular. This means that it is more appealing to a wider range of people. 

'Kerrang! Each issue will include a balance of bands and scenes to guarantee that we're providing for our readers' need for variety and their passionate appetite for their favourite bands as well as their desire to be introduced to NEW MUSIC within our world - James McMahon  – Editor' Media Pack


'We will focus on the BIGGEST things that are going on in our world each week, as well as guaranteeing that we are giving our main base on younger readers everything they need to get into, on top of this the interest in older, harder bands, cementing our role as an educator.' - Media Pack

Representation: The colours used are of reds and blacks this is a typical convention of 'rock and roll', this fits with the models used in the main image as they are wearing the colour black. The models around the outside are also wearing some black too. The main image is clear as to which article it fits with, and the sub articles are the same. It is clear and easy to understand. The skyline almost looks as if it is used as the sky, and Mike Duce and Billie Joe Armstrong are the little planes in the sky that have messages following behind them.